Brand Refresh, updated value proposition and new CI implemented in 2 and 3D. New store concept and shopping experience

• Retailer of the Year Award Sandton
• GQ Store of the Year Award
• Gold Loerie Winter Print Campaign​
• Bronze Loerie – Digital & Viral Campaign for Super Premium launch into SA (Marc Jacobs; Dolce & Gabbana)
• 20% increase in sales in one year
• Increase in market share
• Most profitable and well performing brand in AVI portfolio
• Roll out of 5 concept stores in 5 weeks
• Made Anthony Spitz proud (Founder’s son)
• Launch of Dolce & Gabbana; Marc Jacobs Footwear, GEOX exclusively into SA